An award-winning café bistro in Ahmedabad, Turquoise Villa is a creative café which caters to audience of all ages. The client’s brief included promotion of food and beverages along with promotion of concept of the café. Our process started with market research of various other cafes, and understanding what people wanted in terms of restaurants to project big time.
We started experimenting with the posting about dishes and beverages in various combinations, a list of must-haves was prepared and contests and quizzes for active participation were done along with discounts to boost the engagement. This way, by gauging audience’s attention we devised further strategies for serving them better.
